To promote brand protection of domestic enterprises in the tide of globalization of economic and intellectual property systems, and to provide a forum for brainstorming on brand protection strategies, the 2006 Brand Roundtable was held in Beijing on October 27, 2006 by the International Trademark Association (INTA) and Unitalen. Mr. Alan C. Drewsen, CEO of INTA, and Mr. Bradley Yu, President of Unitalen, attended and addressed respectively at the roundtable conference. During the conference, Mr. Paul W. Reidl, President of INTA, Mr. Guo Dawei, Deputy Director of Laws & Regulations Department of Beijing Customs, and Mr. Zhongcheng Zhao, a Manager of International Trademark Department of Unitalen, discussed with the attendees from over 50 enterprises cross the country on strategies for global promotion and protection of brands of enterprises.
